Meet The Team
Verick Burchfield
CEO, Athletic Turf Wash, MSN,CRNP
Verick brings over two decades of professional expertise to his role as CEO of Athletic Turf Wash, LLC. With a distinguished 20-year career in the medical field, Verick spent 15 of those years serving as a Certified Registered Nurse Practitioner (CRNP) in the rural communities of Alabama and Missouri. His leadership skills were exemplified as he managed emergency departments independently for a decade before retiring from medicine in 2014...
Transitioning from healthcare to business, Verick and his wife have successfully operated a direct sales enterprise for the past 12 years. Their outstanding performance positioned them among the top five producers for a multi-billion-dollar MLM in the Health and Wellness industry. Over the last seven years, Verick has dedicated himself to the study and application of Nano Metallic Silver Oxide (NMSO) across various industries.
As the current CEO of Athletic Turf Wash, LLC, Verick is committed to ensuring the safety and performance of artificial turf surfaces for athletes at all levels, from high schools to professional leagues. His leadership is driven by a passion for providing healthy environments.
Verick and his wife, Crystal, have been married for 26 years and are proud parents of four children. Deeply committed to humanitarian efforts, Verick is driven by a desire to help those in need. He and Crystal have played a pivotal role in advancing Hope for Justice, an organization dedicated to combating human trafficking. Last fall, Verick advocated for this cause in Washington, D.C., with meetings in the U.S. Senate to further raise awareness and support.
John King
COO, Athletic Turf Wash
John’s professional journey has been marked by opportunities to serve others through innovative solutions and strategic leadership. As the Chief Operating Officer of Athletic Turf Wash (ATW), John leverages his extensive experience in introducing new technologies and implementing cost-effective risk mitigation strategies to benefit the stakeholders of athletic facilities...
John began his career as a registered representative of the National Association of Securities Dealers, followed by the successful launch of an extended healthcare product for a leading health insurance carrier. In 2010, he founded and managed a specialty brokerage firm in worksite benefits, where he thrived in the creative environment of building a business from the ground up alongside a team of valued partners. His passion for the industry is also reflected in his role as the host and executive producer of InsuranceRadio.com, where he has shared insights and innovations for years.
In addition to his role at ATW, John has been instrumental in marketing this Nano Metallic Silver Oxide particle for applications in various sectors, including veterinary medicine, dental surgery, pulmonary therapy, and burn wound care, through ATW’s sister company.
John is deeply committed to his community and church, having held various leadership positions such as board member, volunteer coach, and participant in the MS Society Leadership Class. He holds two degrees from the University of Alabama where he met his wife of 24 years.
